World Oceans Day (June 8th) is a necessary reminder we must nurture and protect the source of so much of our joy, nourishment and adventure.
We all know the ocean is a healing and detoxifying saviour for the body. Who doesn’t love its rejuvenating effect on the skin, leaving us aglow with health, not to mention re-energised and rebalanced? You simply can’t beat a dip in the ocean to cleanse your body, mind, and soul (or revive yourself from a seedy hangover).
For Australians the ocean is our natural playground; we cruise, swim, surf, ski, and splash our way through the seasons.
But, it’s also a place of refuge; somewhere you can find peace amidst the raging, unpredictable waves of life. There’s something about sitting on the beach and watching the tide that inspires a deep sense of inner calm and headspace to figure out life’s big questions and predicaments; what I like to call our “Home & Away moments“.
But, beyond the physical and emotional benefits of our blessed ocean are a tidal wave of economic, social, and cultural benefits that we often take for granted.
The Blue Economy
Australia’s marine industries are forecast to generate approximately $100 billion each year to our economy by 2025, with an additional $25 billion worth of ecosystem services coming from our ocean and coasts.
On a global scale, economic activity stemming from the ocean is estimated to fall within $3–5 trillion USD. That’s a lot of jobs.
And, with its abundance of resources, countries, governments and businesses will continue to look to the ocean for potential economic growth and investment.
From a social and cultural perspective it’s an enabler of a whole host of leisure and sporting activities.
What’s more it remains a key means of transportation and travel. Who doesn’t love a coastal holiday or cruise?
Given this, it’s comforting to know Australia launched a National Marine Science Plan in August last year, which serves to balance the ocean‘s economic benefits with the need to preserve and protect its environmental heal
There’s no doubt the ocean deserves our ongoing attention, not to mention enormous respect and gratitude for its many gifts and offerings (and perhaps a few less sneaky bladder unloads).
Covering close to three quarters of the earth’s surface, the vast mysteries of the ocean remind us there’s still many opportunities to explore and uncover.
You can take action today by making a pledge to organise a clean up day on your local beach twice a year, or perhaps you can give up using straws for a week. Whatever you decide, the ocean will thank you for it.
Model in photo wears THE UPSIDE swimwear.